Direct Email Marketing
Our persuasive copywriting will drive "qualified, targeted" traffic
to your website. An opt-in email marketing campaign is a powerful way to
market your site to prospects that are ready and willing to purchase your
product or services. The most important thing you need to do is to use targeted
opt-in email lists -- where people have given their permission to receive
information on particular products or services of interest to them. They
are "pre-qualified".
90% of opt-in email marketing recipients read this
Read what? The subject line of every opt-in email marketing piece.
That is why it is vitally important to use targeted, emotionally
charged sales copy (words) in the subject line of your opt-in
email marketing campaigns. We will craft the subject line to
guarantee that recipients, who are ready to buy, will open that
email. This is absolutely critical to your success.
They come to your website ready to buy
That is the real beauty of opt-in email marketing campaigns.
They have already agreed to receive information on a particular
products or services. So, when your professionally written opt-in
email gets them to your website, they are more willing to purchase
your product or service.
It keeps going and going...
A lot of the time prospects will save the opt-in email marketing
piece in a "To Do" file or it will linger in their
inbox. So, traffic continues to trickle in for months. That
traffic will turn into even more sales.
Three for the price of one
We write three different emails for each opt-in email marketing
campaign. By writing three pieces, we can measure which ones
brings the most traffic to your site. Then, the most effective
email will then become the Control for further opt-in email
marketing campaigns. (A Control is simply the standard by which
further marketing is measured against.)
Our persuasive opt-in email marketing campaign copywriting
will:
- Get your opt-in emails read by crafting a powerful Subject
Line
- Get prospects to your site by selling them benefits (what
is in it for them) in the body of the email
- Explode your web profits by getting ready, willing, and
able buyers to your website
And direct email marketing can be totally free…
Obviously, if you have your own email list of prospects and customers
then the cost of the list is zero. Having an ongoing direct email
marketing campaign directed at your current customer or prospect
list is must for all successful site owners. Those emails can
be in the form of a company newsletter, an e-zine, or in a more
traditional direct email marketing format. Whatever format you
choose, you can rely on us to design a professional direct email
marketing campaign that will explode your website traffic.
There are literally thousands of direct email marketing lists
available…
... And we tailor your direct email marketing campaign to market to the most
suitable lists for your particular product or service. From our prior experience,
we can sort through all of those direct email lists and make the most profitable
choice for your direct email marketing campaign.
We chase the money…
Not only do we design and implement your direct email marketing
campaign, but we will also track how well your direct email marketing
campaign is working. You will receive comprehensive reports so
you can analyze every step of the campaign. This allows you to
do what you do best -- running your successful business while
we make sure you get a return on your investment.
Please contact us now to see
how our powerful and persuasive copywriting will make your
opt-in email marketing campaign a success!
PS: 70% of your opt-in email marketing campaign readers will
read the "PS"! Use the PS to either re-state the
key benefits of your product or service, to offer a bonus,
or to offer a secondary product or service. We can help you
formulate these offers to to make sure your opt-in email marketing
campaign is even more profitable.
PSS: Another proven secret to web success is placing inexpensive
ads in targeted opt-in direct email newsletters and ezines.
We will find this to be one of the best advertising vehicles
for your budget. We negotiate the best insertion rate, and
write a powerful direct email marketing sales ad for you.